Krabby Patty Kollab

The Krabby Patty Kollab is a partnership between Nickelodeon and Off the Menu to bring Krabby Patty inspired meals to over 250 restaurants internationally. Wendy’s was the biggest participating partner. Lamesa conceptualized, captured, and edited content to promote this campaign.

For this launch video of the Krabby Patty Kollab, Lamesa directed this shoot. This video currently has 700k views on TikTok and 700k views on Instagram.

Lamesa was the on-set producer for this shoot. In addition to capturing content, she scripted the creative and directed, olympian Jordan Chiles. Afterward, Lamesa edited the video into the final product.

Lamesa manages video production of SpongeBob in-house influencer content. She conceptualized the Wendy’s Drive Thru acitvation ideas. Post-capture, she edited the video.